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Archive for March, 2010

Conversations with Paul Hogan

Thursday, March 4th, 2010

"Stages of Senior Care" by Paul Hogan, Co-Founder & CEO of Home Instead Senior Care

"Stages of Senior Care" by Paul Hogan, Co-Founder & CEO of Home Instead Senior Care

I had the privilege to interview Paul Hogan, founder of Home Instead Senior Care, today about his new book, “Stages of Senior Care”. Paul founded Home Instead Senior Care in 1994 when his family was working through how they would care for his own Grandmother.

Paul said he has learned a lot about how to navigate senior care issues and wants to share his personal experience as well as that of other franchise owners with the community at large. He believes there is a lack of awareness about what is out there for seniors and how to navigate the process. He said about 80% of people don’t do any planning for senior care at all and additional research showed that most people believe Medicare and social security will take care of them for the rest of their lives.

In 1994 when Paul started his company and begin telling people about in-home care options, many believed that the only option available was to go into a nursing home. His new book, set to be released in November of this year, outlines: what the options are, how much they cost, and when different levels are appropriate. Paul is trying to provide a resource to the public to help them navigate this very complex multi-faceted decision process. The book is written in chapters that can almost be used like a workbook.

I asked him what he sees as the biggest challenge for the families as they begin the process of making care decisions for their loved one. He responded that the toughest part is getting the conversation started, but close behind that is that families often need to deal with the denial that can accompany loss of independence.

Paul said he hoped the book would then give families a road map to help them navigate the challenge. As the owner of a world-wide non-medical home care business, Paul also realizes the value of including other entities and organizations to complete the information in the book.  To that end, he asked 40 national organizations to contribute to the writing of this book. He said that was important to bring in industry experts to get the best expertise possible for people who need it.

All the proceeds from the book will go to the Home Instead Senior Care Foundation. Since its inception, The Foundation has awarded grants in excess of over $800K.

Paul knows that Home Instead Senior Care is now in a very competitive industry and says she is proud to say the Home Instead Senior Care has literally written the book on senior care.

“Stages of Senior Care” is available for purchase at Barnes & Noble, Borders and Amazon.com.


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